Our team flipped for this one—cooking up a stack of engaging social media posts to promote the syrupy-sweet collaboration between IHOP and Pepsi! This limited-edition Maple Syrup-flavored Pepsi, served exclusively at IHOP, was a breakfast game-changer.

Taking cues from Pepsi’s new Pulse design, we gave it a little pancake flair, reimagining it as maple syrup droplets dripping with deliciousness. The posts stacked eye-catching visuals with playful messaging, making sure consumers knew this flavor was batter than ever—but only for a short stack of time!